Continue Reading

When you approach a publisher, apart from your book, they will want to know about your ability to sell and promote your book. They will make their decision to publish you based upon the quality of the book itself and your saleability as an author.

I always advise author who work with me to think about building their author platform in parallel with the writing of the book. Your platform comes in two forms – between which there may be some crossover. Firstly, your offline platform and Continue Reading

A famous quote reads:

“The nicest thing about NOT planning is that failure comes as a complete surprise and is not preceded by a period of worry and depression”

We’ve all heard that if we fail to plan, we plan to fail and this is never more-true than when you are creating a book that you want to sell and earn plenty of money from!

Let’s start with the end in mind here and look at our intended result: to make money.

Continue Reading

I have some very bad news for you.  You had better make sure you are sitting down.  Prepare yourself for a shock.  Your readers don’t care about your book.  And they are even less interested in you. They are just not interested in you and your book. To be frank – they don’t actually give a damn about you.

Continue Reading

Some people will argue that coming up with winning book ideas is as much a dark art as it is a science. But if you look closely there are certain things that all good books have in common. In this article we’ll give you a quick checklist to help you decide whether you’ve got the next best-seller! Continue Reading