Writers are often taken by surprise when they’re asked for a “detailed marketing plan” before a publisher has even taken them on.

It’s a skill worth developing – as many successful authors write their marketing plans before they even set pen to paper.

In Part 1 of my article, you learned how to get started with a marketing plan for your book. Today, you’ll be finding out how to complete it. Continue Reading

Increasingly, agents and publishers are asking authors to help with the marketing of their books.

Many writers are taken by surprise when they receive a request for a “detailed marketing plan” – often before an agent has even taken them on.

Don’t be daunted. Treat this as an opportunity rather than a hurdle. Many successful authors draw up a marketing plan before they even start work on their book. Continue Reading

Want to increase your chances of writing a bestselling book right from the get-go? Here are some tips used by the top 5% of authors.

Many successful writers do considerable research before they even get started writing their books. Much of this relies on having a basic understanding of marketing. Continue Reading