In this detailed and revealing case study, Jo Parfitt shows you how a self-published book can go through many phases as it evolves. Read the full story

Posted on 07 April 2010.

In this detailed and revealing case study, Jo Parfitt shows you how a self-published book can go through many phases as it evolves. Read the full story

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Posted on 03 April 2010.
Want to increase your chances of writing a bestselling book right from the get-go? Here are some tips used by the top 5% of authors.
Many successful writers do considerable research before they even get started writing their books. Much of this relies on having a basic understanding of marketing. Read the full story

Posted in 2. Find Your Market, 3. Write Books Easily, 4. Get Published, 5. Sell Loads of Books, PrinciplesComments (0)
Posted on 30 March 2010.
So you want to write a book? But perhaps you’re daunted by the odds? Believe it or not, there is a way to stack the odds in your favour – though less than 5 per cent of writers seem to know about it. If you want to give yourself a fighting chance, then it’s worth spending the time doing some research before you even write a word of your book. Read the full story

Posted in 3. Write Books Easily, 4. Get Published, Authors, PrinciplesComments (0)
Posted on 24 December 2009.
Most writers feel overwhelmed at one point or another. In fact, staying focused can be one of the biggest daily challenges. There are always 101 other things that need doing – domestic, social and professional.
This can prevent you from getting your book written and published as quickly as you’d like… and leads to that feeling of there never being enough hours in the day.
Here are some steps you can take to put yourself back on track: Read the full story

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Posted on 10 December 2009.
Authors and scriptwriters are often worried that someone might steal their book or film idea. They become nervous once they start sending out their manuscript to agents or producers.
I usually offer a number of reassurances to writers who ask me about this. Here are some of the points to consider:
1. Date-stamped mail
A simple and legal way to safeguard your copyright is to send a copy of your manuscript to yourself via registered mail ensuring that the package is date stamped. You can then leave the envelope sealed – something that is valid in a court of law.
2. Register your work
There are a number of companies that offer to ‘hold’ your manuscript for you or register your idea for a small fee. In my opinion, this is unnecessary. However, if this sets your mind at rest, this is an option to consider.
3. Ideas & concepts
Be aware that there is no copyright for an ‘idea’ or a ‘concept’. This is because there are very few original book or film ideas. Most ideas are workings or reworkings of archetypal or classic plot lines.
4. What is unique?
What makes a plot unique is the writer who writes it. Consider ‘Romeo and Juliet’ and then ‘West Side Story’. Same plot, different writer. You could say that Stephen Sondheim stole the idea from Shakespeare. Yet the new story set in 1950s New York is a masterpiece in its own right.
5. Professional reputation
Agents and producers work hard to build up their reputation for excellence and professionalism. They wouldn’t last five minutes if they started stealing clients’ ideas. In this Internet age, where millions of people are connected via blogs, ezine and social media, word would soon get about. You can quickly and easily check out the credentials of most book and film professionals simply by using Google.
5. Your passion
Every writer has their own passion. I might love the pitch for a thriller set on a desert island. But the fact is, I could never write it even if I researched it. Passion is the hidden ingredient that gives writing its energy, vibrancy and appeal. Without it, writing is lifeless and dull. Remember that no-one else will ever be able to write like you.

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Posted on 23 November 2009.
Every author is a writer, but not every writer is an author. Kind of like the every vegetable is a fruit, but not every fruit is a vegetable thing. So what’s the difference? When does a writer become an author?
Simply put, a writer is, well, one who writes. Rocket science – I know! Writers’ work can vary from freelance magazine and newspaper articles to copywriting for websites and corporate marketing. A writer typically writes for a living, often freelance, or on the payroll of a company large enough to have its own copywriting or journalistic department.
An author, however, is a special breed of writer. Don’t get me wrong, all writers are special! But authors see a larger vision. They see the world through the pages of books. Nonfiction, self-help, novels, children’s, fairy tales-you name it; they see it in book form. Authors don’t usually think in terms of “articles.” In fact, many authors I have met with consider writing articles to be difficult and a totally new concept.
Authors often think so big, they fail to think small enough to overcome writer’s block, which could be why authors tend to be struck with that dreaded ailment so often. If you are an author, I encourage you to keep your large vision in mind (the book-the goal) but think small enough to get that next sentence down on the page. Even if you have to take baby steps once in a while, that’s better than no steps at all. Eventually those baby steps will turn into a flat out dead run.
And for all you writers (non-authors), don’t dismiss your talents to being too small to ever fit into book form. A short story can be the synopsis of a best-selling novel. A collection of articles can become the Table of Contents for a how-to book. If you dream of writing a book one day, start calling yourself an “author” instead of simply a “writer.” And if you don’t dream of writing a book, keep doing what you do best-helping to change the world, one word at a time.

Posted in 3. Write Books Easily, AuthorsComments (0)
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